Friday, January 22, 2010

River Promotion

The Decatur-Morgan County Convention and Visitor’s Bureau knows promoting the Tennessee River is beneficial to the economy. President Tami Reist explained how the bureau is promoting the river and its future plans.

Holding and promoting various fishing tournaments, including having a least one televised competition, such as the Bassmaster Elite on ESPN or FLW tournament aired on VERSUS.

The bureau is working with the Alabama High School Athletic Association to make competition bass fishing a championship sport in high schools.

Working with The University of Alabama at Huntsville Rowing Team on the possibilities of bringing rowing events to Wheeler Lake.

Holding Splash N’ Dash promotional campaigns for travel writers and media to promote Wheeler Lake and the Alabama Jubilee Hot Air Balloon Classic by giving writers air balloon rides along the lake.

Working with the Decatur-Morgan County Chamber of Commerce to attract new waterfront restaurants.

Publicizing the Boat Parade of Lights at Christmas and temporary attractions, such as the recent Belle of Cincinnati river cruise.

BY HOLLY HOLLMAN

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