By Catherine Godbey, Staff Writer, The Decatur Daily
The city has the Jack Allen Soccer Complex and Ingalls Harbor to thank for only an 8 percent decrease in lodging taxes during fiscal 2009.
“This year has been a challenging year,” said Decatur-Morgan County Convention and Visitor’s Bureau Board Chairman Norman Roby.
“A few years ago our city leaders decided to bank on a new soccer field and boat harbor and results have paid off.”
In 2009, the payoff equaled 20 fishing tournaments and 28 soccer events.
CVB President Tami Reist said the economic impact generated by the sporting events helped ease the revenue lost from decreased industrial and business travel.
Compared to last year, the top five companies filling local hotel rooms booked 898 fewer room nights for the 12 months ending Sept. 30.
Although the Decatur-Morgan County tourism industry stumbled financially, officials remained focused on improving the area’s facilities.
Reist noted the purchase of a mobile performance stage and the press box at Jack Allen, which is instrumental in attracting larger and more notable tournaments.
Along with improving the city’s sports facilities, the CVB and Decatur-Morgan County Hospitality Association are working to develop the city’s art scene.
“We’re celebrating the past year, but I can’t help but look forward to 10 years from now, the time when the old railroad station is complete, when college students working in the fine arts inhabit downtown, when the renovation of Bank Street is complete with period design buildings,” Roby said.
Awards
During the annual meeting Thursday, the visitors bureau and hospitality association recognized individuals and corporations influential in Morgan County’s tourism.
Event of the Year went to Fishers of Men Tournament, which attracted more than 400 anglers, booked 641 room nights and generated an economic impact of approximately $295,000.
Top Five Corporate Companies producing the most room nights went to Tennessee Valley Authority, 3,816 nights; 3M, 2,683; Nucor Steel, 2,501; Daikin America, 1,967; and Toray, 1,665. Young Professional of the Year went to Tracy Bryan of Home-Towne Suites.
Kelly Varnell, recreational superintendent with Decatur Parks and Recreation, received a $1,000 scholarship to the Southeast Tourism Society’s Marketing College.
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